Google is planning to separate its photo service from Google+.
Google+, which is the companies answer to Facebook, is planning to launch a standalone photo-sharing system in order to attract more users.
Currently an estimated 1.5 billion photos are uploaded to Google+ every week and by presenting a stand alone photo service, it is hoped that more users will sign up and help to grow their social media platform.
Their current photo sharing service is expected to undergo a rebrand and will include new editing and filter tools for users to enhance their images.
While Facebook continues to be the biggest social media network in the world, Google’s move is part of a larger strategy to attract and build a bigger social following.
Just recently, Google also announced that they were going to allow users to access Google Hangouts even if they were not a Google+ member.
While Google has not given any specific details on what their new photo sharing platform will include, the company did state- “Over here in our darkroom, we are always developing new ways for people to snap, share and say cheese.”